Ellen Wood Featured in Forbes: How AI Is Reshaping the CFO’s Role
July 28, 2025
Ellen Wood, CEO of vcfo, was recently featured in Forbes in a piece by contributor Alexander Puutio.
In the article, Ellen shares how automation is giving CFOs the ability to shift more of their time from managing transactions to driving strategic thinking. She discusses how modern tools are reducing the weight of compliance and reporting—freeing up finance leaders to engage more meaningfully with strategy and value optimization of the organization.
Ellen explains, “Not every CFO can or should try to become a visionary co-pilot. But the ones who are wired that way are leveraging technology to create more time to engage in strategic thinking and leadership versus management and compliance.”
This feature highlights not just a technological shift, but a cultural one: companies are rethinking what they expect from their finance leaders, and fractional CFOs are uniquely positioned to meet that moment.
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